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12 testers, 14 days. Which day are you on?
New Google Play personal accounts need 12 testers opted in for 14 continuous days before production. Enter your dates and see your day count, the day you can apply, and how close you are to a reset.
Your closed test
Nothing you enter leaves this page. It is date arithmetic in your browser.
How long it takes in practice
The 14 days are fixed. Getting to day one is not. On TestFi, the median closed test has all 12 seats claimed about 2 hours after launch, but needs about 2.6 days to reach 12 confirmed installs. Plan for 17 days end to end, not 14. See the full data.
No test running yet, or sitting at exactly 12? We put 16 testers on your track so 12 are still opted in on day 14, or we run it again at no cost.
Start a closed test · $39.99Questions
When does the 14-day clock start?
On the first day you have at least 12 testers opted in to your closed testing track. Days before that do not count, even if some testers joined earlier.
Does the clock reset if one tester leaves?
Only if it takes you below 12. With 13 opted in, one opt-out leaves you at 12 and the streak continues. With exactly 12, one opt-out drops you to 11, and the 14 continuous days start again from the day you are back at 12.
Do testers have to open the app every day?
The written rule is about being opted in, not daily use. Google does ask in the production application how testers engaged and what feedback you got, so a test where nobody opened the app is hard to describe honestly.
Who does the requirement apply to?
Personal developer accounts created after November 13, 2023. Organization accounts are not required to run the closed test.
What happens after day 14?
You apply for production access from the Play Console dashboard and answer questions about the test. Google usually replies within about a week. If they decline, you can keep testing and apply again.
More detail: the requirement, explained and why the 14-day clock resets.